Task:
Setting up and organizing sales with Shopify
Work algorithm:
- Created a website on the Shopify online platform.
- 2 payment systems are connected: Stripe and Paypal (Statistics show that the more payment options are available, the higher the conversion rate).
- 5 products are selected for the test.
- Creatives are drawn, 3 for each product.
- Test advertising campaign carried out: $50 per product.
- Selected 2 highest conversion priority products.
- Launching a second test campaign for $300 ($150 per one product).
- The winning product was selected, which became the main one.
Quarterly Results:
The turnover amount is 11,500 US dollars
Margin profit — 22%.